David is a Data & Analytics Strategy Director for Merkle. This blog is all about the world of Digital Marketing.
A few weeks ago I started teasing out an analogy between two things. One that I’m good at (Marketing) and one I’m ok at (golf). It was one of those concepts that felt like a run on sentence as analogy kept getting deeper and deeper it’s comical. Whether you like to golf or have never... Continue Reading →
Super Bowl ads are one of my favorite mediums for marketing. They are a culmination of the best agencies’ ideas to target and engage the American audience. Each year we see a variety of sketches, strategies, and products that I enjoy reviewing to get a pulse on advertising strategy. There are two primary categories I... Continue Reading →
David Campanella's Blog 